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Meet The Money Maven:

Leading 7-Figure Strategist, Master Money Coach, and Subconscious Expert,…

Shena White

I'm Shena, and I've got a story you need to hear.

My journey into the world of business started after a successful run in corporate sales. But when I moved into concrete construction, things got tough.

Imagine this: my business was barely making it with just 4% profit margins, and that was before I paid myself! On top of that, I discovered my accountant had been embezzling my tax payments for three years!

Crazy, right?

But I didn't let it break me. I threw myself into learning everything about business finance, taxes, and marketing—anything that affected my profits, I wanted to master.

And it paid off big time!

Within a year, I turned my business around, boosting those profit margins to 24%! People started noticing and asking for my advice, and that’s how my coaching practice was born.

For the past eight years, I've been a cash-focused coach and fractional CFO consultant, helping fellow entrepreneurs avoid the mistakes I made.

I'm passionate about empowerment and growth. I've absorbed knowledge from every corner—Quickbooks, Profit First, Sandler Sales, Cardone U—you name it, I’ve studied it. But what excites me most is sharing the magic of Scaling Up with my clients, whether they’re making millions or hundreds of millions.

It's a game-changer!

I also love M&A and exit planning—decisions that can transform your future success and legacy. Whether you're just starting or already on your path to greatness, I'm here to be your coach and confidante.

My mission? To help you know your numbers inside out. No more missing those crucial insights in your P&L and balance sheets. I'm here to empower you with knowledge and fuel your growth!

And it's not just about business!

I'm a Colorado girl living life to the fullest. My fiancé, kids, step-daughter, and two adorable pups keep me busy. I love books, golf, and dancing. But my true passion is showing women the power of business ownership—the freedom and dream lives it can create!

I'm also a dedicated advocate for causes close to my heart, like supporting domestic violence victims, breast cancer awareness, and empowering women to rise above poverty.

Let's connect and make some magic happen!

Whether you're a startup or a seasoned business, we can achieve exponential gains in cash, profit, and value together. I can't wait to be your coach and help you build the impact you crave—for your company, your family, and your community.

Reach out now, and let’s embark on this journey of growth and success together!

The world is waiting for your brilliance, and I'm here to help you shine!

Talk soon,

Shena

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